Saturday, September 02, 2006

How To Bring Large Amounts of Traffic To Your Blog

Have you been blogging, but not too many people are visiting it? Are you waiting for those comments to come flooding in, but all you get is spam comments? I am going to tell you just a few things you can do, to bring in steady traffic to your blog.

Many new bloggers start a blog but get easily discouraged because they have no readers reading it. Well, the readers can't read your blog, if they can't find it. They also won't read it, if it's not something they want to read.

My biggest tip I will give here is, give your readers something they want to read. If you write a post that people enjoy reading, they are going to reward you by coming back. Never forget that your readers are real people, make your posts conversational. When you are blogging, remember to keep each post to one topic only and include keyword rich words in your title. Be sure to post to your blog often. Search engines love blogs and if you are posting daily, your blog is going to be indexed by the engines even faster and more frequently.

My next tip, if you are looking for really large amounts of traffic, I would like to suggest optimizing your posts for the search engine. You will want to throw a little SEO into your postings. You can do this easily by doing the following:

1. Use your primary keywords in the title of your post

2. Use your secondary keywords in the body of your post

3. Use your keywords in your anchor text of links in the body of your posts
If you follow those three steps above, you have a better chance of your posts being properly indexed by the search engines. This means more traffic for you.

My next tip, submit your blog to as many directories as possible. If you haven't done so, make sure your blog has a RSS feed. If you are using Wordpress, it will create a feed for you. If you don't know much about feeds, visit http://www.feedburner.com. You can submit your blog url and it will give you a RSS feed address to use. I use Feedburner with my blogs hosted on Blogger. When submitting your blog and RSS feed to directories, make sure you try to submit to the big directories like Technorati, Yahoo, DMOZ, MSN, etc. Here is a large list of blog directories you can submit to: http://www.toprankresults.com/blog-submit-list.htm

My next tip, add a option to subscribe to your blog so your reader is updated by email when you make a new post. This is a great way to get readers to come back to your site. I use a service from FeedBlitz. You can signup for a free account at Feedblitz, then login to your account and grab some code to place into your blog template. In return, you are able to capture your subscribers names and email addresses. When you update your blog, all your readers will get an email letting them know. Don't pass up this way to bring traffic to you.

My next tip, create inbound links to your blog. You can do this easily by visiting other blogs and posting comments. You can trackback to other's blogs in your posts. If you have other blogs or websites, link to your blog within those. Basically, post your link to as many places as you can.

My last tip, ping ping ping. Make sure to ping your blog to as many as the services as you can. I use a free service at Pingomatic http://pingomatic.com/. At Pingomatic you can type your blog url, then select the service you want to ping. They have about 20 services you can select. This saves a ton of time because you can ping all the selected services at the same time.

Article Source: http://www.homebusinessarticles.biz

© 2006 Stefani Partin, a mom of three from CA who owns a network of sites for moms, blogs, a newsletter and more. Stefani dedicates her time to helping moms find ways to make money at home. Visit her blog at www.StefaniPartin.com or www.mommyenterprises.com

Important Tips for Great Customer Service

Customer service is of utmost importance from Day One. You can have the best gift baskets and the best services. You might get hard-to-find items of the best quality but if poor customer service is what tags along, customers will not stay your customers for long.

Great customer service is all about getting customers to shop at your store again. It could be an online store; it could be a physical location. But, there are certain key policies that you need to adhere to:

The customer is always first You might be swamped with paperwork and other executive duties, but when customers are in the store, they should be treated like they are the stars of the show. When an online order is received, you should attend to it as soon as possible and within the time period mentioned on your web site.

The customer is always right-deal graciously with complaints If you have an irate customer, first show him you are serious about correcting the problem and try to calm him. Sometimes, even if the customer is wrong, it's better to bear the loss and compensate the customer than to lose repeat business. And, don't forget to thank the customer for their business-no matter what. Advertising cannot repair the damage caused to your business by a customer whose complaints have not been addressed properly.

Live up to your promises or don't make them Nothing annoys customers more than a broken promise.

Go out of your way to show your concern for and help your customers This includes having an attentive ear for their problems and concerns. You might turn out to be their only confidante.

There might be no immediate profit in being helpful but such customers who have been at the receiving end of your good nature will be the ones who come back and buy from you.

Train your staff (if you have any) to smile, and always be helpful, courteous, and knowledgeable

You might be wonderful in customer service but if the picture changes when your back is turned, you'll be living to correct the mistakes of others. Have everyone know your approved ideal for customer service.

Solicit and use testimonials from your satisfied customers People see that you care enough to share the experiences of others with them.

Throw in something extra
Use free samples that you get from suppliers as freebies. It might be something small but anything free is appreciated. You could also go one step further in service by attaching little "To and From" cards that the customer could use when presenting your gift baskets, if you don't already attach them. Or you could present those who purchase from you with a 10% discount coupon for their next purchase.

Try to be unique in what you offer over and above your goods and your reputation will soar and your customer base will grow. Great customer service is effective marketing and advertising in itself.

Article Source: http://www.homebusinessarticles.biz

Wendy Wood is the owner of an online gift basket directory. Sign up for free Gift Basket Business Tips www.seekgiftbaskets.com/gift-business-tips.htm

Sunday, August 13, 2006

Marketing Secrets Revealed! Make People Listen to You Almost Every Time - "Like Magic!"

Instead of you struggling to get others to hear what you have to say, how would you like to have those people waiting to listen to you? Wouldn't it make your presentation easier? Wouldn't you feel more comfortable? I bet you would!

...because so many times, people just aren't interested enough to find out what you have.

Good news! That problem is over! Starting today, you can apply the techniques I'll show and begin making the most of your time and effort. This simple technique not only increases your time efficiency, but also will build your relationship with people you speak to, your confidence, and your credibility on every conversation you are going to make from now on.

The secret I am revealing today is a very practical technique which can be easily applied over the phone, or in a situation where you actually meet people.

Let's take a look at this very simple technique. You make the contact, give your greeting, and introduce yourself. Next you will start with something like this.

"I want to show you what I have to offer..." or "I would like to provide an overview of what we do ..."

and then say these magic words! Prepare for the magic! Ready?

"...but it could take 50 seconds of your time." And ask "When can you set aside 50 seconds of your time?"

The result? 90% of the time, people say "why don't you show me 'right now'". Why? Because they rather feel it's a waste of time if it's NOT right now.

And why 50 seconds? Well ... for one reason, he may not be able to waste a minute. But he may have "seconds" of his time for you ... presumably up to 60 seconds or more!

If you say "give me one minute" ... suddenly, that sounds more real. Psychologically, the minute he sees his watch, time is conceived important, as well as it's "limited". And statistically, people don't watch clock for "seconds" of time. This may simply because many clocks do not display seconds.

You could say "30 seconds", "40 seconds", or less, but can you really make presentation in that time frame? You don't want to be short of time and have them thinking you lied.

I figured out 50 seconds is the best chance. Another psychological factor affecting this is that the sound 'fifty' may be confused with 'fifteen' ... and 'fifteen' is a quarter of a minute. His mind understands it's actually longer than 30 or 40 seconds, but people are often more accustomed to think in a way 'half an hour' 'quarter of an hour' and so on, ... that leads him to feel that he can spare such a short time with no problem.

And the best part is, you will get more attention from him because he is committed to give you 50 seconds!

Does it really work like this? Just try. You will start using it just like I've been using it for years. It was my best kept secret up until now.

Now you are left with this important question to answer "If I use these "magic words", do I need to make my presentation in 50 seconds?" The answer to this question completes and sophisticates your 50 seconds presentation. Once you have finished this, you will love how it works ... but it will take a little effort on your part.

It's the power of the magic 50 seconds. Just like creating an ad, try to put what you need to say in less than a minute.

1) One sentence in what kind of business it is.
2) Few sentences on the features of the product/service you offer.
3) Rest of the time on the benefits. Tell them how he can change his life with your product/service and try to generate the 'desire'. If it's joint venture or MLM, don't forget to illustrate how he can be successful.

If put together concisely, the whole presentation should come up to around 50 to 70 seconds. Your presentation is now well organized and clearly states every point. If your customer asks more for more detail, that becomes 'his' request now. When that happens, he is asking for your time, and you can spend time with him as much as he wants until he is sold.
This completes my system. I said 'system' and that's the 'key' to success. So tell me, can you afford to live in this competitive online marketing field without the right tool and right strategy?

Article Source: http://www.homebusinessarticles.biz

Yuki Shoji, with consultant background and a degree in psychology, is now into online marketing business as a successful promoter. His recent marketing strategy ia revealed at Successful Home Business

Defining Corporate Identity, Brand Identity & Brand Image

Corporate identity is a company’s visual presence, which involves the corporate logo and design strategy for corporate marketing collateral. Corporate identity does not encapsulate brand identity, which is best defined as the soul of your company. However, a corporate identity may, and often does, reflect a brand identity. But some ad agencies, marketing companies and graphic design agencies would have you believe that brand identity is the same thing as corporate identity and that changing a logo or design strategy will change the brand identity. However, this is not the case. There are many intangible factors that weigh in on a brand identity. Such cosmetic changes can help a brand identity by making it evident to customers that a company cares about its appearance, but that’s about the extent of its power. A corporate identity does, however, need to evolve with the times. Failure to do so can negatively affect a company’s brand identity, but care must also be taken to not overly revise the presentation of a brand, lest customers be concerned about the state of a company. Corporate identity, along with organizational culture, product quality, service reputation, features, benefits, performance and value, are some of the key factors of brand identity.

Brand Identity - It’s the essence of your company Brand identity is the complete package of a business to its customers. It includes the company’s service reputation, product quality, features, benefits, performance and value. It is the summation of all these things, which create brand identity.

Brand Image is the market’s perception of your brand identity, which may or may not coincide with your intended brand identity. Companies must work hard at the daunting task of getting brand identity and image to align…or hire a true branding company.

A branding company can show you how success starts with the brand identity. Do you have a branding strategy? Are your employees aware of it and able to be ambassadors for your company’s brand during interactions with the outside world? Are you making the most strategically sound decisions for your brand? Do you know your customers’ perceptions of your brand?

If your answer is “no” to any of those questions, take the first step in being able to answer yes to all of them and success.

Article Source: http://www.homebusinessarticles.biz
Scott White is President of Brand Identity Guru a leading Corporate Branding and Branding research firm located in Boston, Massachusetts.

Monday, May 29, 2006

Looking For A Home Based Business Opportunity? K.I.S.S.!

Ray Croc, the founder of the most successful and most recognized restaurant chain in the world, once coined the fraise, “Keep It Simple Stupid” or K.I.S.S. for short. He recognized very early on that simple is good that simple is the most productive way to run a business. This simple concept is what has driven the McDonalds franchise into the monster it is today.

If you are looking to be successful in a home based business of your own then why not stick with a concept that works, simplicity? How can we find such a business opportunity? E-A-S-Y! Affiliate Programs!

Ask yourself this, what home based business do I know of where I don’t need to concern myself with inventory, storage, packing, shipping, complaints, returns, phone calls, emails, checks and credit cards, etc.? When your only concern running your home based business is generating traffic to your affiliate links, your life is immensely less complicated and less stressed then it would be running your home based business in the traditional sense!

Generating traffic to your affiliate links is accomplished the same way as you would generate traffic to any internet business. You will want to have your own website. Yahoo makes it very simple to set up your own website using their free SiteBuilder application and they will host your site as well for extremely reasonable prices. Your website dose not have to be fancy. It’s only job is to display your affiliate links. Once people click on your affiliate links, then they will be taken to a fancy website. At the top of your website put a brief description about what your site is about. With each of your affiliate programs put a brief description of what is being offered along with your affiliate link at the end. Do not divulge too much information about your affiliate product or service because then people will “think” they know what it’s all about and loose interest. Just enough of a description to stimulate their curiosity is enough. Let your affiliate website do all the selling!

Make sure to put Cost-Per-Click(CPC) advertising on your website such as Google AdSense. Google makes it very simple to put their AdSense on your website and it’s free! The ads displayed will be relevant to the content of your website and you will be paid a commission every time someone clicks on one of the ads. Doing business online is a numbers game. Most people who will go to your website will not buy from you, they will look around and leave. Think about it, if someone is going to leave your website, with or without buying, wouldn’t you rather they left through a link that will pay you every time someone clicks on it? A very substantial part of your income will come from Cost-Per-Click advertising.

Once your website is up and running there are a number of ways to drive traffic to it. Here are two of the best. They are also free!

Start your own Blog. This is a great way to drive free traffic to your website! Google will even give you your own Blog site for free at Blogger.com and it’s simple to set up. Having your own Blog and making daily posts will with time establish you as an authority figure in peoples minds on whatever topic your Blog is about. With time people will come to trust and believe in you, and people will buy much more readily from people they know and trust. As peoples confidence in you grow some of them will want to see what you have to offer them by checking out your website.

Writing articles and submitting them to article submission sites is a great way to drivelots of free traffic to your website. Just remember to put your bio along with a link to your website at the bottom of each article you submit. The search engines will spider your articles word for word, and when people search online for information using keywords or phrases that are in your articles, they will turn up on the search results along with a link to your website so be sure to include highly searched for keywords and phrases!

Having your own home based business dose not have to be complicated. Affiliate programs offer the simplest home based business opportunities available because they work with you by taking all of the difficulties that come with owning a business off your hands! With affiliate programs the only thing you have to do is find the money(The Buyers)they’ll do the rest!

Article Source: http://www.homebusinessarticles.biz

Bill Jason, "The Affiliate King," is the owner of FabulousWealthOnline.com. A home based business opportunities and business ideas website that helps people make money with their own home based business. www.FabulousWealthOnline.com

Do You Know How to Network Effectively?

In the context of people doing business, the true meaning of the word networking, is to know and be known without an agenda. There are some lines you don’t want to cross or you will not achieve the result you may have anticipated.

The idea is that you build a relationship. You allow yourself to share your thoughts and feelings, although you want to keep those on the positive side. You make an effort to know the other person and what their interests are.

Your attitude should never be one that illicit’s a feeling that you are being patronizing. You should be genuine in your casual interest. Don’t rush or push it. Nothing more obnoxious than someone who has no boundaries or is presumptuous. Always be polite and respectful. Be open, but don’t let it all hang out. This might be your new best friend, but right now you are a stranger.

Some of the rules of networking are pretty rigid, though. Such as even to offer your business card too soon can be seen as a blunder. I will never forget back in the day when the networking concept was coming into play, when someone said, ‘let’s do lunch’. I was so naive I actually called the person to make a date for lunch. They were like ‘who?’

I have heard for a long time that networking is THE best way to find a good job or opportunity. It seems that only undesirable jobs or one’s that can’t be filled hit the classified ads. With the advent of online employment ‘boards’, the classifieds are even more so the dregs. So, I suppose that means that if you know someone who knows you, and then an opportunity arises, they will naturally consider you and want to help you. This is very different than meeting someone for the first time when you want something from them.

Networking in the internet marketing field is not too far off from this. No one likes in your face advertising or running from the Avon lady in the family because you will be made to feel obligated to buy something you don’t particularly want. You don’t have much ability to meet the good folks that comprise your ‘list’, considered by some to be the heart and soul of any business. None the less, there are other ways to establish relationship.

One concept in the context of establishing a relationship of trust, is that of giving away information. Possibly for quite some time giving away free information and maybe only extremely subtly including any reference to what it is you are actually selling. The idea is that subliminally, since you have been generous by sharing freely with them, something that they value, they will grow to trust you. Should they ever decide to make a purchase, they may feel that they owe it to you to give you the sale. Pretty logical, if you ask me.

Article Source: http://www.homebusinessarticles.biz

To find the best online income opportunities so you can work at home visit: the3rdpartynetx.com

Tuesday, May 23, 2006

The Humble Postcard Is Making A Comeback

If you were a contestant on Jeopardy and the answer was "Postcards," what would the question be?

How about:

"What is one of the most incredibly effective, yet under-utilized methods for driving qualified buyers to your business or website?"

Many businesses think postcards are a little old-fashioned for this era of Internet Marketing, but nothing could be further from the truth.

Online marketers are discovering that using email lists as an effective form of marketing is fading fast due to the unfortunate avalanche of SPAM (unsolicited commercial email)! Internet Service Providers and individual consumers are now trying to filter out the ever growing glut of SPAM. But, unfortunately the software developed to assist in SPAM control is not terribly accurate and a very large amount of legitimate communications between a business and its customer base is being unintentionally blocked by these filters.

And even if the email does get through, it is often lost among the other 200 or so emails in the receiver's inbox and simply gets bulk deleted. As a result, email is no longer a reliable method of maintaining contact and building a relationship with customers.

Yet, most small businesses do not have large budgets to conduct full fledged direct marketing campaigns. The humble postcard comes to the rescue! The humble postcard can serve both online and offline businesses well, driving traffic to both brick-and-mortar stores as well as commercial websites.

Famous copywriter Gary Halbert says most people sort their mail over a waste basket. As they mentally separate the mail into two categories, junk and personal, the junk mail drops directly into the wastebasket unopened. But the postcard is already open. It is small and easily read at a glance so the likelihood of the message getting through is increased greatly. And at the same time the production and mailing cost remain economical.

Postcard advertising and postcard marketing are back in vogue. Marketing postcards can be sent to customers as personalized postcards for any number of occasions, including holidays, birthdays, special events, or special offers and they help to economically keep businesses in touch with their customer base and develop that all important relationship between the business and the customer. Promotional postcards should be in every marketer's bag of tricks!

Article Source: http://www.homebusinessarticles.biz

About the Author:
George Dodge is owner of Postcard Marketing Campaigns a resoruce site where you can discover how to create winning postcard marketing campaigns for building your business on a budget.

Learning the Ropes to Cleaning Spyware

The widespread unawareness of computer users about spyware has resulted in nearly every computer being infected with the malicious codes unknowingly to users who then experience declines in their computer’s performance and a string of pop up ads. Even new computers are infected with spyware unless its system is immediately equipped with some sort of spyware blocker or scanning tool that is run regularly. The most aggressive anti-virus software cannot guard your computer against spyware, it is necessary to have spyware specific software to rid your system of any of the privacy invasive files.

Spyware can be picked up easily through emails and e-cards. By visiting certain sites you also have spyware installed and commonly users allow spyware in by downloading freeware or shareware that installs spyware upon your agreement to the user license. The most common type of spyware is that which causes your computer to slow once many spyware applications have built up and infected several programs. Another result of this type of spyware is annoying pop ups appearing almost non stop. Much more malicious spyware is used by individual intruders or hackers who collect private information such as credit card and social security numbers as well as passwords and bank accounts. They use this information for identity theft and other harmful acts.

To get rid of spyware find a trusted and highly effective scan and removal tool and run it regularly. Use more than one tool together so you are sure to catch all the infections. Once you have scanned your computer and fixed the spyware infected files the computer’s performance should impress you, demonstrating how harmful even benign spyware can be.

Article Source: http://www.homebusinessarticles.biz

Mitch Johnson is a successful freelance author that writes regularly for www.spyware-removal-made-easy.com/ , a site that focuses exclusively on spyware removal software, as well as tips on how to prevent spyware from popping up on your computer. This site articles on has spyware guard, www.spyware-removal-made-easy.com/spyware_guard.htm as well as spyware scanner, www.spyware-removal-made-easy.com/spyware_scanner.htm

Friday, May 19, 2006

Catapult Your Business—How to Get Customers to Chase You to Buy from You

I was thinking about the statement:

“The Small Business Administration tells us that 80% of all small businesses will not make it more than 2 years, and by 5 years 90% will have gone out of business.

If that is the case, then why does every business out there try to be like the others? Most copy everything right down to the way everyone else in the same industry lays out their office.

The reasons I get from clients
• They don’t want to reinvent the wheel.
• They want to learn from those that have done it because it will save time and money.

Can we then assume that they are all wrong? In my opinion, at least 80% of them!

Find How to Be Different Will Bring More Success Faster Than Trying to Be Like Everyone Else!

For most companies there is someone just like you on literally every street corner in the world. Isn’t it a little hard to get noticed standing in a crowd that all look alike?

If you want to be noticed, don’t you have to look different, do something that would make you stand head and shoulders above that crowd?

I’m going to give you two points here that, if you decide to follow them, will make your business so visible that people are chasing you to buy from you instead of the other way around. It will make your business a magnet, pulling customers in.

1) Find what makes you unique (we’ll discuss that later).
2) Find what is different about the 20% of businesses that are succeeding. (I’m not saying copy them and look like them either. I’m suggesting that they have something we can learn from).
3) Learn what the other 80% of all business are doing so we can avoid it.

Finding Your Unique Selling Proposition, That Thing that Makes you so visible above the crowd that they are chasing you.

When I’m working with my executive business coaching clients I spend a significant amount of our time trying to find what would make my clients different. This one idea alone can make you super successful if you find your powerful unique selling proposition.

List your products/services/features.

Let’s start a worksheet on a piece of paper. On the far left create a column called Products/Features/Services, and list all of your products, your features, your services down that column. List each on their own line down the left side.


Benefits--Why Buy the Product/Service?

Next to that create a column, label it, “Benefits, What would a client get from buying my product or service. This is an answer to “Why buy my product (service).”

Don’t worry about perfection here. This is a thought process that will get better the more you think about it, and until you start writing down your thoughts it isn’t going to get better. So start now. This is a process. You’ll find that your early answers will be rather weak and wishy washy. You might not think so when you first write them down, but I’ll guarantee that the more you review this each time you’ll look back and realize how far off target you’ve been when talking about your product before, and probably still are in the early phases of what we are doing right now.

Make sure that, as you write the answers in each column to the right, that they line up with a product or service on the same line of the first column. So, answer the same question for each product or service.

Why Buy It From Me?

The next column to the right is “Why buy it from me?” In other words, if someone has already decided to buy the product based on the benefit you just wrote in the 2nd column, and IF there really is someone just like me on every street corner, then give a reason why they should buy from you, or even better, why should you be noticed above that crowd on every street corner. A quick suggestion: Before you go where everyone else goes—your answer shouldn’t have anything to do with being less expensive. If you go there you’ll lose. Everybody else is already there. You’ll just be looking like everybody else anyway. Take your best shot at this, we’ll come back and get it better later.

Make Benefits and Why Buy It From Me ….MEASURABLE

Now, the last column:
• Take both the Why buy the product?
• And Why Buy it from me?
• And turn them into measurable results.

Finding the right measurable result is where you’ll find your opportunity to stand out above the crowd, where you’ll find a statement that will make your company a magnet to customers.

I want you to step back and really look at all of those answers. Did you answer all of the questions based on what benefit the customer really receives? Or was it still about the product/service, was it kind of iffy, wishy washy, weak?.

I’ll use one of my client’s businesses. He is a business coach as well. I coach the coaches, a business advisor to business advisors. His product is business coaching, training, sales training.

Now for the benefit a customer might receive: It’s almost too easy to say education, better skills, but that’s not digging deep enough.
• Why would the customer want education and better skills?
• What is the final result if we keep asking why this, why this, why this until we get to the bottom line.

Benefits:
Increased business, increased bottom line, easier to run business. In my opinion that is still a little weak. But let’s move on so that you get the idea. And I suggest you do the same. Get the ideas down at first. Then, after completing all of the other columns come back and look at it with the new ideas that will have been generated.

Why buy it from me?
It’s a little too easy to say that he gives them training, or does it at a better price than others. If he digs deep enough, he gives them results instead of training. Where most companies provide training for a day, he’ll ask the client what he wants and dig for that deeper answer, and then focus on delivering results, not just training. Still not where I want it. It’s still weak.

For the measurements:
Small business clients that act on the ideas they generate together double their business in 3-4 weeks, and he’ll guarantee a 2:1 ROI on his fee.

Now if I go back to Why buy it from me, and add, “giving results (and how much, make it measurable, do you double a business? A really good coach can.), and doing it in 3-4 weeks” instead of just some time we’re starting to reach that really powerful statement.

Using what you find in the measurable part in your marketing, in your elevator speech, you’ll find people noticing you for a change. You’ll start to see marketing results go up 5-10 times. When you use this in a networking event you’ll have the room coming over to find out more.

Most of my clients really balk when we start talking about “make it measurable.” They are usually afraid to have to commit to something. And many have never even thought about what kinds of results could be measured.

I’ll get answers like “How can I put a measurement on it? I have so many different products. They are so different I can’t give you ONE answer.” Or, gee I don’t feel comfortable committing that I can do that.

I’ll not let them get away with that. Pick an average, pick the best you’ve ever done, the worst you’ve ever done. This is a thought process. And then let’s put something down on paper that you are willing to commit to. Let’s write down something that says, “most of our clients will get this…..” “the typical client will get this….”, and “I will absolutely guarantee that a client will get this…”

At first, many of my clients will feel that they are having to commit to something they don’t want to commit to. Well, guess what? That’s what will make you different. Pay close attention. These are the KEYs to catapulting your business forward.

• Very few commit to THE RESULTS they will deliver.
• Making it measurable will deliver a product that SO VISIBLY stands out above everyone else that you WILL be noticed.

Everyone else is selling generic stuff on every street corner. Just make sure that your statement is true and deliverable.

Believe me it works. I have people running over to me after chamber introductions to hear more. Or sometimes to say, “You can’t really do that….can you?”

Back to my coaching client example: Sales went through the roof when he was willing to stand up and commit to doubling someone’s business, or doubling the output of some specific part of a business, if they, in turn, would just act on the ideas, and then guarantee a 2:1 ROI against the fee. That’s measurable. That’s a very visible, clear definition of results.

Measurable results in an elevator speech, ads, brochures, wherever your getting out there to be seen will become so powerful of a statement that your business will magnetically be pulling customers in faster than you could possibly imagine.

Article Source: http://www.homebusinessarticles.biz

Alan Boyer, President, of The Leader’s Perspective, LLC, one of the world's leading breakthrough specialists, helping companies find the breakthroughs that multiply them in weeks. His small business clients often double, some have jumped 10 times. Helping companies worldwide reach further than they EVER thought possible... FASTER

www.leaders-perspective.com/Small-Business-Help.aspx

Contact Alan at AlanBoyer@leaders-perspective.com

Telling Your Friends and Family About Your Home-Based Business

You are excited about internet marketing. You want to start your own business working from home. You want to sell products or services online and have a great idea about how to make it work. You have what it takes to get your home business off the ground and you have done all your research. But your friends and family think you are wasting your time, energy, and money and do not support your efforts. This discourages many people from starting or continuing with an internet business. The determined home-business entrepreneur must ignore these attitudes if they are to succeed, and do what they believe within themselves. Or sometimes these attitudes may encourage them to work even harder to prove that they can do it.

It is important to have goals and dreams and take steps to achieve them, despite the lack of support one may have. By educating ourselves, we can share our knowledge with friends and family to help them see that it actually can work with hard work and persistence, and that many people are very successful at earning huge incomes from the internet. By explaining the process involved, and acknowledging that there are no get-rich-quick schemes out there, friends and family may become more supportive. But even if they don’t, we must network and tell the people in our lives about our business, starting with those closest to us - our friends and family.

Networking is important because it is a free advertising tool. Your friends and family already know you and trust you, whether they support your business venture or not. By telling everyone you know about your business, you are referring those people to your business, and you may get a few sales. Then everyone you know might tell everyone they know, and so on. The more people who know about it, the more potential sales you could have, and even just a few sales can offset your membership and advertising costs. If you are affiliate selling, and have referred new affiliates who now have memberships, your earnings can become a source of residual or leveraged income for as long as they stay members, and the bigger your team of affiliates, the more you will make.

Another good place to network is in discussion forums where you can find supportive new friends or business partners who have the same goals and dreams as you. You can place the link to your website or sales page in the signature at the bottom of your posts. When you post something of value - helping others, or providing useful information - then people will start to trust you as a good source. They might just click on your signature link, and this could lead to a sale.

The power of networking should not be underestimated. Not only can it skyrocket your earnings, but it can help build new friendships and business partners for life!

Article Source: http://www.homebusinessarticles.biz

Liane Bate found the best home-based business ideas and opportunities so she can work from home at: HonestMoneyMaking.com Plugin Profit Site

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